When I first had the idea of making apparel, I was really lost about the design. I’m an illustrator, but my main focus up until now has always been more directed towards editorial and narrative, instead of something like clothing design, where there are different objectives you have to meet to make a good illustration.

That’s when I thought, why not use something I’m already familiar with? Last year, I made illustrations featuring a new character I designed to decorate my table at cons. Still, it had grown on me, and it had become an original character I really loved. I made illustrations, stickers, and even gave her a whole group of friends. That’s how Lady Berry came to be. An elegant vampire girl inspired by blueberries and blueberry aesthetic.